Notice anything different about the BUILD Blog today? Hint: It’s not our new shoes. Our unusually chipper attitude, perhaps? Go fish. A new font maybe? Wrong again. Nope, none of the above. The exciting news is: We got ourselves a fancy new interface! Woohoo!

Thanks to the knowledgeable team over at Radiant Story, we redesigned the BUILD Blog with a masonry format emphasizing the image yet retaining all that good content. We made the switch to this format for several reasons:

1. The importance of the image. As interactions online are becoming increasingly more visually-oriented, high-quality photography and images are a must. Not only are these pictures worth a thousand words, but good ones travel fast and far.


[Image source: Just The Design]

2. The format allows viewers to see more posts at once. The tiled layout encourages readers to poke around a bit and visit posts they may not have stumbled upon otherwise.


[Image source: The Black Workshop]

3. It accommodates a wider range of devices. The tiles expand with wide-screen monitors and collapse with the compact screen of an iPhone, all while maintaining a sleek, clean layout.

4. Featured Post Section. A box on the top left corner now highlights more of our favorites, with visuals to match.

5. It’s more dynamic. We spend a tremendous amount of time working on the blog and it’s engaging to have a fresh design to work with, and continue evolving our identity.

Here’s a  quick rundown on a few additions to the new site:
+ The prominent box in the corner of the main page scrolls through each of our Featured Posts.
+ Just to its right will always be the most recent post.
+ Tiles are chronologically ordered from left to right and top to bottom.
+ A direct link to The Modern List now hangs out in the right corner of the blog.
+ Our latest tweets will now appear in the right margin of each post.

We owe a huge thanks to several websites out there that have provided design inspiration. These sites are are leading the way in digital interface, usability, and forwarding the mission of modern design:

Materialicious for the consistently well-curated catalog.

Chase Jarvis Photography for their sharp, attention-grabbing images.

TED for the fresh approach to sharing, teaching, and engagement.

Tumblr for its limitless supply of design fodder.

So, go ahead, poke around a bit. We hope you enjoy the new format, and let us know what you think in the comments section below.

Cheers from Team BUILD

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